Behaviorism

Founded in the early 20th century by American psychologist John B. Watson, behaviorism was embraced and extended by Americans Edward Thorndike, Clark L. Hull, Edward C. Tolman, and later B. F. Skinner. Behaviorism reflected a belief that the methodology  behind laboratory-based animal experimentation, which was increasing in popularity as physiology grew more sophisticated, could provide useful psychosocial understanding of a type that comparatively subjective inquiries, such as psychodynamic analysis as employed by Freud or introspection  as used by Wundt and James, could not.

John B. Watson